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Wednesday, November 13, 2024

Practically 80% of US motorists need AI voice assistants


Motorists are more and more embracing AI voice assistants of their automobiles, with 76% expressing curiosity in utilizing them whereas driving.

Based on an unbiased survey commissioned by SoundHound, there’s been a 52% year-over-year improve in driver curiosity for superior voice assistant options. This enthusiasm is especially pronounced amongst youthful demographics, with 84% of drivers aged 21-34 and 82% of these aged 35-44 expressing curiosity.

While 76% of surveyed drivers presently have entry to in-vehicle voice assistants – with 86% utilizing them weekly – conventional performance has largely been restricted to fundamental controls, navigation, and phone calls. Nonetheless, the analysis signifies drivers are prepared for extra refined AI-powered capabilities.

Maybe most notably, 81% of respondents planning to buy or lease a automobile inside the subsequent yr indicated they might prioritise one geared up with AI options. Moreover, 74% expressed willingness to both pay a charge or settle for commercials in change for entry to those superior options.

Use instances for in-vehicle AI voice assistants

The examine highlighted a number of potential use instances for in-vehicle AI voice assistants.

71% of respondents confirmed curiosity in AI-powered meals ordering capabilities, permitting drivers to position orders alongside their route for assortment upon arrival.

Much more spectacular was the 85% curiosity in automobile administration options, enabling drivers to higher perceive dashboard alerts, schedule upkeep, and entry handbook info by means of pure dialog.

The analysis additionally revealed that almost 40% of US drivers discover present automobile options overly advanced, with half reporting difficulties with widespread purposes akin to GPS navigation. To handle these challenges, 76% expressed curiosity in enhanced communication options, together with AI-powered name dealing with and textual content message summarisation.

Mike Zagorsek, COO and Automotive lead at SoundHound, commented: “This survey knowledge is in keeping with what we’ve been seeing from actual drivers utilizing voice generative AI out on the highway. Over the past 12 months of deployment, it’s turn into clear that these early customers actually see the worth.

“In some instances, we’ve seen voice assistant utilization growing five-fold in comparison with a standard automobile voice assistant. This tells us that AI-powered expertise is making a big impression and is right here to remain.”

See additionally: Jacksonville will leverage T-Cell’s 5G for autonomous public transport

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